Social Media Management
Create, optimize and schedule, content across LinkdIn and X with Zylen!
Connecting Social Media
STEP – 1
Connecting Social Media Platforms
User can connect the social media platforms they need for scheduling posts. Currently, we support X and LinkedIn.
- Login to your Zylen account .
- On the dashboard sidebar scroll down and select “Connect Social Media”
- Select the platform you want to connect.
Connecting X
Follow the steps outlined here to obtain the below necessary credentials. Once you have the required credential input them in the respective fields via Zylen dashboard.
- API Key
- API Key Secret
- Bearer Token
- Access Token
- Access Token Secret
- Client ID
Connecting LinkedIn
Step 1
- From the dashboard select linkedIn and click next.
- Click on the OAuth token generator tool link.
Step 2
Generate an OAuth token by creating a new access token in the “Create a new access token” menu after setting up your app.
Step 3
Select the following scopes:
- openid (Use your name and photo)
- profile (Use your name and photo)
- w_member_social (Create, modify, and delete posts, comments, and reactions on your behalf)
- email (Use the primary email address associated with your LinkedIn account)
Step 4
Click on the “Request access token” button.
** If you encounter issues with token generation, try using a different browser.
Copy the generated token and paste it on the LinkedIn connect page. Hit save. Thats it.
STEP – 2
Setting Brand Voice
After connecting your platforms, ensure to enter your company and service/product information in the brand voice tool. This will personalize AI-generated social media content.
STEP – 3
Creating Campaigns
- Navigate to the campaign creation section.
- Define your campaign objectives, target audience, and content themes.
STEP – 4
Review & Schedule
- Before scheduling, review the example posts generated by the AI to ensure they align with your brand voice and objectives.
- Set schedules for posting, including daily, weekly, and monthly frequencies.
- Adjust posting times based on the appropriate time zone. Note that some time zones may have a variation of up to -3 hours.
That’s it! You’re content will be auto posted as per settings provided by you.
